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6:10 pm
September 13, 2016



posts 163

锘? Have you ever reached for a brownie when you were trying
to lose weight? Or stayed in bed when you intended to go to the gym? Or put off
paying bills because it was "too much of a hassle"? There are lots of different
ways in which we sabotage ourselves. This is true of life in general and also
true of the writing life. Writing depends not just on discipline but also on the
complicated interplay between what we know and what we feel. I've worked as an
editor for just about 30 years (honest coach business
bags on sale
 , I was really young when I started) and I've noticed
there are five key negative feelings or thoughts that tend to shut down our
writing — in much the same way that a circuit breaker shuts down electricity.
BOOM and the lights go out. Often, simply being aware of these thoughts is
enough to take away their power. At other times, it's important to challenge
them head-on. So let's see which ones are disrupting your writing (and therefore
taking a bite of your income) and figure out what you can do about them. 1) I'm
a lousy writer; I don't have the talent to do this. This is probably the most
common negative thought of all. My theory is it's usually born in high school
when writing teachers single out one or two people in the class for praise and
use their red pens too liberally with the rest. (To this day, when I'm editing,
I make a point of never using red to make suggestions or corrections!) And too
much of a focus on grammar and spelling in childhood often mean trouble for the
adult writer. But here's the interesting truth: We're all born lousy marketing
writers. The people who become "good" are the ones who are prepared to do the
following simple things: – Read good writing and work to emulate it; – Write a
lot — because writing is like exercise: the more you do, the better you get; -
Spend double the time on self-editing that they spend on writing. If you
discover that you're constantly bad-mouthing yourself as you write, replace the
inner negative chatter with the following statement: "Writing is about practice.
The more I do cheap coach
backpacks for sale
 , the better I'll get. When I finish this
article (letter, report, etc.) I'll have more experience and I'll have
improved." 2) I don't have the time to write This is one of my favourite
negative thoughts because it's so common and sooo easy to blow out of the water.
The writing world is littered with people who quit their day-jobs so they could
work on their books. But here's the secret: The published novelists and
non-fiction writers are almost always the people who continue with their regular
work and write in their spare time. Just as the cactus thrives in a hot, dry
environment, writing thrives in the absence of time. Yes, you read that
correctly. Writing not only can be done quickly; it is better done quickly.
That's partly because, if you're fast enough coach
sunglasses outlet
 , you can usually out-run and out-write the
negative chatter in your head. People often make the mistake of trying to set
aside huge chunks of time for writing (especially for reports). Me? I love
writing in 10-minute bursts. Not only does this allow me to get ideas out of my
head and onto paper when they are fresh, but it also gives me a big payback down
the road. That's because when I go back to the document I often discover my
article is much further ahead than I'd realized. No blank page. It's a great
feeling. I do like having a decent chunk of time to self-edit — a different
task from writing — but I'm talking maybe 30 to 60 minutes. Not all day. When
you're planning your writing time, think in small increments, not big chunks.
Remember: If you write 300-350 words a day, you'll have written a decent-length
book by the end of a year. 3) I'd better do a really good job on this (article,
report, letter) because my reputationsales results hinge on it. Of course you
want your writing to be good. And of course certain pieces of work you do can be
important to your business or career. But to understand why this negative line
will do you in coach
outlet value spree
 , it might help to think about professional
sports. Take tennis for example. Do you think Martina Navratilova won a record
nine Wimbledon singles championships and 58 Grand Slam titles by telling
herself, "I really need to win this game; if I don't, I'm in trouble." Of course
not! I don't know about Martina, but I do know many professional athletes work
with psychologists precisely so they can learn to turn off this unhelpful
chatter. After all, this sort of self-talk is more likely to cause them to choke
than to win. Similarly, when you're writing, you need to shut down the tiny yet
persistent voice that tells you how much you have riding on this job.
Instead coach handbags outlet ,
do what the athletes do. Focus on the ball — in your case that means: focus on
what you're writing. And if that doesn't work, tell the voice that you don't
have time to listen to it while you're writing, but you'll attend to it when
you're editing the piece (when it can't do so much damage.) 4) I need to write
about this topic Truth is, unless you're a journalist or someone else who writes
professionally, there are precious few topics that anyone is going to force you
to cover. Sure you might need to write a pitch for a bank loan or sales letter
to promote your product, but if you're writing an article for your e-zine or
website, don't be bound by duty. Instead coach
outlet clearance
 , focus on topics you feel passionate about.
Readers can smell disinterest the way lions can smell a steak. I've seen too
many consultants who start an article by saying to themselves: "This is a hot
topic in my industry right now." Or, "I want the search engines to pick me up on
this one." Or, "People expect me to be an expert on this." Yawn. Instead, choose
a topic that excites you and has you fairly bursting to write. Then think hard
about how to make it relate to your business, your keywords or your target
market. Your enthusiasm will not only captivate your readers, it wi锘.
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